Nutrition CPG product stacking easier than skipping leg day.
Leading eCommerce retailer for vitamins, supplements, protein, pre-workouts and more. Nutrition Faktory approached us with an open mind, looking for an execution partner with a focus on long term strategy. We were able to reinvent the UX for fixed product stacks while benefitting inventory, ease of purchase and scalability.
Shopify Plus Development
Shopify
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The Result
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Challenge
Prior to partnering with Prismfly, Nutrition Faktory was utilizing a Bundle Builder application that was extremely inflexible and therefore not tailored to their specific needs. A notable problem created by this lack of flexibility was that products purchased through the Bundle Builder were not correctly reducing in back end inventory logs.
Approach
- Creation of one-click add to cart for pre-set bundles.
- Directly link Bundle Builder with inventory logs through creation of bundle specific SKUs.
- Ability to bundle based on customer's individual nutrition goals (bulk, shred, etc.).
- Allow for flat price bundles rather than discounted bundles (i.e. 3 product bundle at $150 rather than 10% discount).
Learnings
Delivering customer gains directly correlates with brand gains 💪 .
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We build and optimize ecommerce brands.
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