Prismfly x Nutrition Faktory | Ecommerce Case Study

Client

Nutrition Faktory

Services

Shopify Development

Time together

2.5 Years

Website

https://nutritionfaktory.com/

Nutrition CPG product stacking easier than skipping leg day.

Leading eCommerce retailer for vitamins, supplements, protein, pre-workouts and more. Nutrition Faktory approached us with an open mind, looking for an execution partner with a focus on long term strategy. We were able to reinvent the UX for fixed product stacks while benefitting inventory, ease of purchase and scalability.

IMPACT

The result

Summary

Challenge

Prior to partnering with Prismfly, Nutrition Faktory was utilizing a Bundle Builder application that was extremely inflexible and therefore not tailored to their specific needs. A notable problem created by this lack of flexibility was that products purchased through the Bundle Builder were not correctly reducing in back end inventory logs.

Approach

Creation of one-click add to cart for pre-set bundles.
Directly link Bundle Builder with inventory logs through creation of bundle specific SKUs.
Ability to bundle based on customer's individual nutrition goals (bulk, shred, etc.).
Allow for flat price bundles rather than discounted bundles (i.e. 3 product bundle at $150 rather than 10% discount).

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Learnings

Delivering customer gains directly correlates with brand gains 💪 .

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